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Open Boxed/Ex Display Sony A9 Master Series 48" 4K Ultra HD OLED Smart TV - Black | KD48A9BU
Brand: Sony

Reproduces a wider, more precise range of colours

By widening the colour spectrum, TRILUMINOS powered by our X1 processors reproduces more colours than a conventional television. It analyses and processes data in every image to make colours even more natural and precise so pictures are closer than ever to real life.

Supreme resolution, whatever you're watching

Any kind of content can be upconverted to lifelike 4K resolution with Sony's unique features. Our X1 Ultimate, twice as fast as the X1 Extreme, precisely analyses and processes data to enrich 4K pictures with real world detail and texture. Even images filmed in 2K and Full HD are upscaled close to 4K by 4K X-Reality PRO using a unique 4K database. Resolution of each subject is then optimised by Object-based Super Resolution to reproduce virtually real world textures.

Boosting colour and contrast for extra depth and realism

See real-world colours, discover the detail in deep shadow and bright highlights. With Pixel Contrast Booster, colour and contrast are enhanced in bright areas so you can enjoy scenes full of lifelike shades and hues, more depth, fine texture and the pure black contrast that only OLED can deliver.

Beautiful colours from any angle

Watching TV from the sides is now as satisfying as from the centre. Our self-illuminating OLED panel keeps colours consistent and true, wherever you're watching.

Super Bit Mapping HDR

There are thousands of tones, shades and gradations of light in a sunset. Super Bit Mapping HDR reveals them. It creates smooth, natural 4K TV picture quality as you watch, without the “banding” that can occur on other TVs.

Making fast-moving scenes bright and clear

With pictures created by millions of individually controlled pixels, everything is sharp and clear on OLED. And with our X-Motion Clarity technology, even fast action stays smooth and clear. Moving images are precisely controlled to minimise blur so that pictures remain true with less loss in brightness during high speed scenes.

Dual database processing

One database is used to clean the picture, reducing on-screen noise. The other is used to upscale the resolution, improving clarity. These two powerful image improvement databases work together, dynamically improving pixels in real time. Each database has tens of thousands of references, amassed from our experience creating content for TV and movies over the years.

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Price: 1199.99 EUR
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